What is creativity?


“Creativity is defined as the tendency to generate or recognize ideas, alternatives, or possibilities that may be useful in solving problems, communicating with others, and entertaining ourselves and others.”

“Three reasons why people are motivated to be creative:

  • need for novel, varied, and complex stimulation
  • need to communicate ideas and values
  • need to solve problems”

From Human Motivation, 3rd ed., by Robert E. Franken

You might want to also add that creativity is necessary for innovation.

From here I will show you a number of techniques to be creative.

I’m not gonna list every technique but I will as a challenge to see if you can come up with your own techniques.



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